Colour branding

Refine and streamline your brand aesthetic with a curated brand palette, designed just for you.

Establishing a cohesive aesthetic across all of your social media platforms makes you more easily recognised at a glance by your audience. This is called brand recognition, and it can help increase your engagement and following.

This option is suited to individuals, entrepreneurs or creatives with or without an existing logo, who need help developing a colour system that reflects who they are and what they do.

Colour branding by Leysa Flores Design

Establishing a cohesive aesthetic across all of your social media platforms makes you more easily recognised at a glance by your audience. This is called brand recognition, and it can help increase your engagement and following.

This option is suited to individuals, entrepreneurs or creatives with or without an existing logo, who need help developing a colour system that reflects who they are and what they do.

Colour branding by Leysa Flores Design
social-media-feed-leysa-flores

The process

1. Discovery

Firstly, I'll send you a branding questionnaire. This will help me to form a direction that is just right for you.

2. Research

I'll take a look at your competitors to make sure we don't go in a similar direction and discover ways we can make you stand apart.

3. Design

Based on our research, I'll prepare 2-3 creative directions with accompanying colour palettes for you to review.

4. Refine

We'll select the strongest direction and tweak as necessary to get it perfect, with three rounds of revisions included.

5. Presets

Next, I'll recommend a photography preset to complement your new colour system that you can use on your photos. This ensures the mood and tone of your photos will align with your new aesthetic and be consistent, too.

You can choose between the free VSCO app or Adobe Lightroom presets.

6. Delivery

Finally, I'll send you a mini style guide, with your colour palette breakdowns for reference. You also get a bonus 'how-to' guide that will show you how to use and apply your new brand colours and maintain a cohesive social media feed so that you feel confident and empowered in moving forward.

Timeline: 1-2 weeks

Investment | $350